Food discovery made fun
Dishcovery is a mobile application that helps users discover new restaurants, cuisines, and dishes. The app uses a combination of location data, user preferences, and reviews to provide personalized recommendations to users.
Team
2 UX Designers
Role
User Research, Wireframe, User Flow, Persona, UI/UX Designer
Timeline
2 Weeks
Platform
Mobile application
Deliverables
Clickable high-fidelity prototype
Key features of MVP include 'Food Selection' feature and 'Planning with Friends' feature
Overview
This project started when I asked a friend what we were having for lunch. There were simply too many restaurants to choose from. When there are hundreds of options, it can be overwhelming to try and pick just one. Everyone also has their own individual taste preferences when it comes to food, so it can be challenging to find a place that satisfies everyone's palate.
Choosing a restaurant can also be hard if you're eating with a group of people who all have different opinions or are indecisive. Trying to make everyone happy can be difficult and time-consuming. This led to the second key feature which was planning a meal with friends and choosing a place where everyone could agree on.
Overwhelmed by the many choices that I have to choose from
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Trying to make everyone happy can be difficult and time-consuming
Project
Objectives
Make food decision-making fun
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Plan and decide with friends easily
To create a mobile application to help users decide on food better and also to plan a meal with their friends easily
Explore
Understanding Users
To understand the process and pain points of how people find new places to eat in Singapore.
Affinity map to synthesize and gather trends from user’s response.
Finding a new place difficult
Choosing a place with friends a hassle
Usually goes to a familiar place when unsure of where to eat
Uses multiple social media/apps to discover new places
Persona
Behaviour
Eats at the same place when unsure
Looks for new experience in a monthly basis
Considers crowd, price, location, dietary restriction when choosing a place
Goals
Find inspiration for new places
Have a pool of suggestions that fits her criteria
Be able to decide where to eat with friends quickly
Needs
Tailored food recommendations
Easy way to access comprehensive information
Go to source for previously saved food places
Challenge
Finding a place groups of friends to agree with frustrating
Want to try someplace new but don’t know where to go
Can’t trust online reviews, has to cross reference multiple sites
How might we
HMW make food discovery fun
HMW make food discovery an easy task
HMW remove the hassle of finding new places
HMW combine different food sources into one
HMW create accurate suggestions
Solution
Comparitive analysis
Using Tinder’s swiping feature as it is deemed as a fun way to explore, select and reject food options.
Process
Feature 1
Swiping left to reject option and swiping right to like option. Users can view their likes in the top left
Sketches
Low Fidelity Wireframe
Screen to add events
Feature 2
Users can create an event an plan their meeting with their personal preferences. Users then can vote on a place, removing all the fuss on planning a meal
Sketches
Low Fidelity Wireframe
Screen to add events
Screen to vote for food choice
Test & Iterate
Onboarding
Swiping might be a popular funtion but users needed an onboarding to get familiar with the application
Clearer Navigation
Users were not familiar with the button, titles were added and highlighted the page users were at.
Clearer Groupings
Users thought the groupings were a list of food. Broke the groupings in different headers
